18 Sep National Office Supplies Chain: Improving Back-to-School Stratgies
Challenge: A national office supplies retailer wanted to create greater engagement with teachers and ensure that it delivers on the educational needs of teachers both in-store and online, ultimately to motivate teacher...08 Sep Major Advertising Agency: Preparing for a Pitch
Challenge: A company specializing in water purification technology developed a new device to purify and enhance water more effectively than current products on the market. An agency partner of Plan-it was pitching the ...20 Aug Boston University: Increasing BU Today Readership
Challenge: BU wanted to better understand student readership behaviors related to BU news and information, ultimately to increase student readership of BU Today. Objective: To increase the number of students who read a...
About Plan-it Marketing
Plan-it Marketing specializes in strategic consulting and proprietary marketing research services, and is located in Boston. Plan-it Marketing’s strategies speak directly to your customers’ needs. So you can invent – or reinvent – your brand around the people and ideas that matter. Know your customer. Tap into their ideas and understand their world. We apply creative, strategic thinking to solve problems and identify new opportunities. Plan-it’s actionable strategies are designed to position brands for rapid success. It’s all about taking the smart approach.
