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Food & Beverage

Plan-it has extensive experience in the food & beverage category, helping clients with new product development, brand identity, positioning & communications development, packaging development, in store merchandising, store layout & design, pricing and naming among others. Clients have included major grocery chains, national fast food chains, major food, candy and beverage brands as well as new product start-ups. Our work has included mass market, organics and gourmet products.